As official travel partner of four national teams for the Paris 2024 Olympic and Paralympic Games, Eurostar positioned itself at the center of athlete mobility across Europe. This project translated that partnership into a content campaign documenting athletes both in transit and in preparation, across several European locations.

Overview Developed with Eurostar’s in-house teams, this campaign leveraged Pride season to promote key European destinations while building a cross-border narrative around LGBTQ+ visibility. Three finalists from Drag Race Belgique  were followed across multiple cities connected by the Eurostar network. Objectives Promote Eurostar destinations during Pride season (May to August) Increase brand relevance through cultural storytelling Create content adaptable across digital and

Across multiple internal and external campaigns, my work focused on creating a consistent visual language for Eurostar by documenting the people behind the company. It combined photography, interviews and editorial assets to support corporate communication across platforms and markets. What I’ve learned from the scripwriters John Truby and Robert McKee is simple: if nothing changes, nothing happens.

A multidisciplinary contemporary artist trained at La Cambre in Brussels, Pauline François develops a practice that reflects the evolution of sculpture in today’s visual culture. From fashion to sculpture: a shared language of volume Before turning to sculpture, Pauline François studied fashion at ESMOD. While the two disciplines may seem distinct, they share a common foundation: working with volume, structure and spatial perception. However, where fashion remains linked to

The documentary L’œil, le pinceau et le cinématographe by Stefan Cornic presents train travel as more than transportation: it is an artistic experience that reshaped how we see the world. But why did the invention of the train fundamentally transform perception? A pre-cinematic experience Comfortably seated, watching landscapes unfold through the window, the train places the traveler in a unique position: that of a spectator. The window becomes a frame. A moving frame. Long